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We all know that technology is great. Take electric motors – they work brilliantly for Tesla; they are eco-friendly, quiet and the invention is thrilling because Tesla’s customers expect innovative changes – but sticking an electric motor in each of the menus at the local Chinese and driving them over to customers’ tables probably won’t go down well.<br><br>It may sound far-fetched, but you’ll be surprised how much technology is used incorrectly, making jobs harder for staff and driving customers away from businesses. When technology is used well it can work wonders for a company, creating excitement, reducing workload and improving communication with customers. But with so much choice out there it is a difficult topic to tackle.<br><br>Luckily, this course will explain what technology is and how it can be used, how to select the right technology for your company and how it can generate better customer service.<br><br><strong>In this module, we will be covering:</strong><br><br>•Tangible technology<br>•Intangible technology<br>•Knowing your customer – what will make their lives easier?<br>•Putting the customer ahead of data (GDPR)<br>•Outsourcing technology<br>•Connected personalization<br><br><strong>Who should take this course?</strong><br><br>Avoiding technology is impossible for those working with customers. Even if you’re running a simple business you might have to put a purchase through the till or make a phone call. This course is essential training for anyone involved in the decision-making processes of a company that deals with customers.<br><br><strong>Why should I take this course?</strong><br><br>Whether it’s used for ordering a piece of engineering equipment or creating an algorithm on your website, technology is brilliant for building and improving businesses. But used in the wrong way technology can annoy customers, hinder their experience and create friction within the company.<br><br>15 mins | SCORM | Workbook